Blogging For Smarties
Blogging for Authors and Speakers


Published by The YP Publishing, August 2012,

Author Yvonne Wu, ISBN # 978-0-9813025-1-5


The Internet is often the first place that people turn to for information about anything and anyone. Company addresses, information about a person, and reviews about a company are a click away. Potential visitors rely on the Internet to learn about specials, book releases, events, and information. Your website is your storefront and it enables you to reach a global market. Having a website that supplies this information is a necessary component of running a business.

As an author and speaker, the Internet becomes a business channel to network, advertise your products and services, and build a following on a global level. Learn how to create your first blog, effectively market your blog and create passive income opportunities in our new ebook, “Blogging for Smarties Blogging for Authors and Speakers,” which will walk you through the steps of building an extremely effective website.

In this guide, you will learn:

Blogging Basics for Beginners
How to Attract Readers
Popular Blogging Platforms
How to Setup WordPress
Discover How to Use WordPress
Useful Plugins for Authors and Speakers
Discover Effective Marketing Strategies for Your Website
Easy Tips on How to Make Money with Your Blog
Learn Effective Podcasting
How to Market Your Podcast
SEO and Social Media Tips 
Important Links to Resources


Photo Credit: The YP Publishing

You will be stunned on how easy it is! Are you a visual learner? Blogging For Smarties Series Bundle includes:
Blogging for Smarties ebook
Access to the Blogging for Smarties Facebook Community
Blogging For Smarties Video Series Course is a great companion to the Blogging For Smarties eBook and can be purchased on SkillShare and other retailers.
 Blogging For Smarties is Amazon Best Seller Top 100 Category Podcasts 2016.

Read what Authors, Speakers and Coaches are saying about
Blogging for Smarties Here.

Blogging For Smarties book is available on,, and more. Don’t have a Kindle? Read the book on your computer or tablet. Download the Free Kindle Reading App.

What People are Saying…

 Writing a blog or podcast or even starting your own website might be more than a little enamoring to some. With all the technology out there, some of us still need to be held by the hand and guided through the steps. This Is The Book! Author Yvonne Wu takes the time to introduce WordPress and explain what it is and isn’t capable of doing. She then provides snapshots of screens as examples so that there is no misunderstanding. It doesn’t stop there! Tips on the various applications are provided to enable the reader to use the program to its maximum potential.

I am personally so glad to have had the chance to read this short how-to book. Researching and contemplating on a blog and website for quite a while, now, it just seemed too difficult to proceed. My mind has been changed! I feel empowered by the simplicity of it all. The language is something anyone with a little computer knowledge can understand. Suggestions provided by the author seem logical and to the point. I vow to try at least some of them! Writing a reference guide, especially one regarding websites and so on surely must be somewhat difficult but Ms. Wu makes it seem as though it were as natural as breathing. This book would be great for tutorial centers, libraries, computer labs and of course the home collection. I highly recommend “Blogging for Smarties” to anyone with an inkling to delve into their own cyber presence.

Reviewed by Brenda Ballard, for Readers Favorite

“Before designing your website (or before you approach a web designer), identify your target market so you can create a website that will attract your intended audience.”

 Today, it takes a lot more than a way with words to be a successful author. The quality of an author’s work is arguably just as important as how they market themselves. Yvonne Wu has provided a strong compendium for authors hoping to make their work stand out amid the information age’s new multitudes of authors.

The publishing industry has changed dramatically. Without publishers willing to take a chance on emerging fiction, it behooves the self-published author to become his or her own marketing department. The easiest way for an author to do this, Wu explains, is to cultivate a strong web presence. Wu steers her readers toward WordPress, an accessible blogging/web hosting platform. Geared toward both the tech-savvy and inexperienced author, she explains, step by step, how to create a blog from the ground, up.

Taking things a step further, Wu provides instruction on how to make your blog pay, a place where other how-to guides fall short. Through the use of syndication techniques, such as RSS feeds and social networks, Wu instructs the reader on how to bring in the traffic that can translate to cash flow through speaking engagements and advertising.

In the new fiction and non-fiction market, the harsh reality is that crafting strong prose is not enough to sell. The market is awash with talent—and your talent needs to stand out. Wu’s guide to blog creation and strategies will help you ensure your work gets the attention it deserves.

Reviewed by Patrick Hensley, for The US Review of Books

RSS feeds. WordPress. Web hosting options. It all sounds like Greek if you haven’t blogged before; but blogging has moved neatly beyond the personal journal and into social networking, becoming a requirement for authors who want to promote their books. Those who have no prior blogging experience should begin here, with a basic introduction to terminology, process, and logical blogging progression: Yvonne Wu has done all the footwork for this easy, step-by-step discussion accessible to those with little prior computer experience and no blogging background.

The foundation here lies in setting up a WordPress blog – including the ‘why’ of having a blog. Wu’s ebook comes with companion videos to offer visuals for beginning and advanced readers: another benefit lending the step-by-step process illustration at every point.

Basic computer skills in downloading and accessing files are presumed, along with knowledge on how to purchase a domain name and host.

With these basics down, would-be bloggers receive clear direction on the nature, purpose, and progression of a blog, from creating pages for different purposes to identifying a target audience and understanding concepts of branding and content value: the main factors that attract and maintain audiences.

Chapters are geared to bloggers or those promoting public speaking either through podcasts or blogging, and offer clear insights into the advantages and disadvantages of using WordPress.

Also included are details on how to administer one’s blog, from using tracking options and metrics to analytics and viral marketing.

From making money with blogs and podcasting and using WordPress for either or both to understanding how feeds work, Blogging For Smarties ideally will reach prospective bloggers before a blog goes live, and details an approach that considers building a bigger picture with better online exposure.

Newcomers to blogging, podcasting or online marketing will find it an important key in many decision-making processes surrounding constructing, promoting and using a blog.

Reviewed by D. Donovan, eBook Reviewer, MBR


WINNER of the Global eBook Award for Technology (2013)

Amazon Bestseller Top 100, 2016 Book Category Podcasts

Have you found that in order to find the answers on how to do something you found silverebookawardyourself buying several books? One book to learn blogging basics and another book that teaches you how to blog. Find the answers in one complete book. Most blogging books are very general and are not targeting the needs of a specific occupation. Many Authors and Speakers struggle with installing plugins, marketing their blog and adding an opt-in form.  Wouldn’t it be nice if you did not have to struggle or depend on someone else to do it for you? Blogging for Smarties has how to’s, strategies and solutions that meet the needs of Authors and Speakers.

Blogging For Smarties is available on,, and more. Don’t have a Kindle? Read the book on your computer or tablet. Download the Free Kindle Reading App
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